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Top job! Fundraising Campaigns Manager

  • Full time
  • £39,089 – £41,987
  • Edinburgh or Glasgow. Post currently working remotely
  • Closing 14th September 2021


  • Advertised from 2nd September 2021
  • Permanent. 35 hours per week.

Role

Do you feel positively proud of your profession when you see an outstanding fundraising campaign that moves you and is transformative for the charity and those it serves? Are you raring to lead colleagues to create and deliver those transformative campaigns now?

If so, then we need you to join our award winning team at Children’s Hospices Across Scotland (CHAS)!

The Fundraising Campaigns Manager is a permanent position and is pivotal in the development and ongoing management of innovative and transformative fundraising marketing campaigns. We need a dynamic and focused individual with marketing experience who can motivate, drive ambitious targets, lead a small team and secure engagement from across the entire organisation. Location in Scotland is flexible.

You will have experience in direct marketing including digital media, social media and be an excellent communicator. You’ll have a proven track record in leading in the delivery of multi-channel campaigns and be able to demonstrate your direct impact on the success of these campaigns. Most importantly, you’ll be creative, willing to learn, curious, and the phrase “that’s the way we’ve always done it” doesn’t feature in your vocabulary.

Working primarily with the Head of Supporter Engagement but supporting the entire fundraising and communications directorate, the focus on this post will be to lead fundraising campaign strategies that maximise the lifetime value of our supporters.

Key responsibilities

  • Develop and manage all aspects of fully integrated, multi-channel campaigns with optimum return on investment, deploying tactics from across the entire marketing mix.
  • Be the lead contact with key agencies retained to support the delivery of campaigns, managing profitable, high performing supplier relationships.
  • Work with and support the Head of Supporter Engagement to lead in the creation and delivery of innovative donor acquisition and donor retention programmes, to grow individual giving income.
  • Work closely with Fundraising and Communications colleagues to devise and coordinate communication plans around all campaigns, taking a story-telling approach to powerfully communicate CHAS’ work, and the direct impact donors can have with their support.
  • Demonstrate care, kindness and empathy in your approach to storytelling, working closely with CHAS families to tell the real stories of their experience of caring for, or having cared for, a dying child.
  • Lead a programme of campaign evaluation - Report regularly to stakeholders at all levels across the organisation, including to the board of trustees where required.
  • Take a data-driven decision making approach to all campaigns and in the continued development and understanding of CHAS key supporter audiences.
  • Work closely with colleagues in our comms team to refine and develop CHAS key messages internally and externally.

About you

If you are passionate about making a difference for children and families who need us the most and understand the need to Keep the Joy Alive, even in the face of death then please do apply. We would love you to join our amazing fundraising team to grow and build on our award-winning campaigns, in this exciting and extremely rewarding role.

No two days are the same and the joy of launching a campaign which engages and inspires people to donate to help dying children and their families is immeasurable. We are looking for the ideal candidate to have strong experience in leading integrated marketing campaigns, with strong digital marketing experience and outstanding copywriting skills, so they can hit the ground running. This role will be a fast-paced, exciting role for someone who enjoys a challenge.

You will have:

  • Excellent level of communication and presentation skills, being able to tell the story of CHAS in an engaging and inspiring way
  • Creativity and a sense of fun in your approach to work
  • Ability to use initiative and ‘think outside the box’ to help develop and deliver new income and donor development opportunities
  • Meticulous approach to planning and excellent attention to detail
  • Ability to collaborate and engage with internal and external stakeholders in a way which encourages them to participate in CHAS campaigns and communications
  • Knowledge and understanding of the marketing mix and demonstrable experience of working on income generation campaigns
  • Experience working in the charity sector is not essential but we are looking for someone who has the passion, drive and skills to take CHAS’ campaigns to the next level.

Application notes

For an informal chat about the position, please contact Peter Macfarlane, Head of Supporter Engagement at petermacfarlane@chas.org.uk .

For any queries regarding the recruitment process, please contact our HR Team by emailing careers@chas.org.uk.

To find out more and be part of the future of CHAS, visit our CHAS Careers website and complete our online application form. Please note that we are unable to accept CV’s.

This post is subject to a Disclosure Scotland Protection of Vulnerable Groups (PVG) check.